How to Plan a Great Email Marketing Campaign
Advertising through email is a great way to reach new customers and clients, especially when you create effective adverts which appeal and grab their attention. Here are some ideas to help you get your marketing off to a great start.
The first thing to do is find a good piece of email marketing software. There are a whole range of software available, some free and others paid for. Pricing is sometimes based on number of subscribers, others through how many emails are sent per month.
The next task is to sort out which products you want to highlight, choosing no more than 10 items. Any more than ten can be overwhelming for customers!
Finally, choose the right service provider. Some email companies like AOL, yahoo etc limit the emails you can send in duplicate to many people. It is better to go with a specialised company such as MailChimp to get your emails sent out.